You really have to get over to Digg and see what happens when the nerds & geeks set aside their differences and go crazy. The first three pages of Digg are all stories about this number: 09 f9 11 02 9d 74 e3 5b d8 41 56 c5 63 56 88 c0
I have no idea what the hell this number is or does, but the Digg Army has their panties in a bundle over it.
Check out the battlefield at Digg.com